Freedom & Flexibility

We believe complexity is the enemy of execution

Viewers retain 95% of a message when they watch it in a video

One minute of video is worth 1.8 million words

A little bit about us....

We are a small but mighty team of diverse folks who are serious about having massive positive impact but don't take ourselves too seriously.

Read our Principles Document

Stuff to Read

We've got good stuff to say! Check out our Vlog to get inspired, learn and share. Lots of great videos and articles for your reading & watching pleasure.

Watch the Vlog

Random Cool Stuff

Stories are powerful drivers of positive change. We love sharing stories about positive impact.

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Our Networks

Meet Our Team

Michele Ahlman

CEO/Company Cheerleader/Endurance Masocist

When I am not coming up with cool & crazy ideas and selling the awesomeness of our stuff to people, I can most likely be found sweaty and suffering through an endurance workout, drinking a cold beer at a local brewery with my hubby or reading about people an the Bible. I am a committed follower of Christ. My kids, my family are my everything and I live to embarrass my kids with my odd obsession with poop emojis.

Lukas Keen

Head of Product Development and Occasional Coffee Maker

I do a little bit of this and a little bit of that.

Nicole Costello

Client Success and Support

Howdy! I’m Citadel’s newest team member and I’m so excited to be a part of such a wonderful group of people!
As a Dripping Springs native, 35+ years I would say I’m a true small town gal. I graduated from Dripping Springs High School in 1995 and have a daughter who is a sophomore and the Captain of the Dazzlers Drill Team. We live in my childhood home with our three dogs, 2 cats and 5 chickens.
I look forward to learning something new every day and the opportunity to work with all of you!

Alex Davis

Client Success and Support

Who am I…?

What a loaded question, I can talk about myself for hours! 😉

To give you the short version, as an anxious over-thinker who can’t give herself a compliment to save her life, I have gotten much farther than I ever thought I would. I have managed to jump every hurdle in my way, most times with no elegance what so ever but I made it over and that’s what counts right?!

I was born in Chicago and spent most of my life there. Now residing in Texas, I feel so at home!

I enjoy long walks with my husband Chase, time spent with my family, and my cats (yep, I’m a cat lady)!

My true passion in life is deeply understanding people, and their feelings. I am a true empath. Nothing feels better than clicking with someone, whether it is a short interaction or a lifelong friendship.

The beauty of working for Citadel is I not only get to build relationships with our clients and partners, but I get to spend everyday with my mom, Citadels CEO! I’ve spent my entire life looking up to my mom, wondering how she manages to juggle everything on her plate. She is one of the hardest working people I have ever seen! It is a blessing to have her as my boss.

Chase Davis

Supply Chain

Who am I you may be asking? I’m the man with a shipping plan!


My name is Chase Davis! I am a huge fan of sports specifically( The St. Louis Cardinals)! Everyone in my family knows that I am the guy with all the baseball knowledge in the office and at work. I enjoy my time off exploring new things, attending sporting events, and traveling to different states with my wife! I’m originally from Peoria, IL (a city surrounded by corn fields) where I attended Richwoods High School and then later graduated from Western Illinois University; where I studied Supply Chain Management and Logistics.

The best part of working for Citadel is that I work with my wife and mother-in-law! Together we make an amazing team and work extremely hard to make sure the customer is always taken care of! Since I work primarily in the warehouse I have a sense of belonging and having the ability to make important decisions when it comes to our supply chain!

Patrick Bell

Lead Developer & Smart Guy with a Nice Car

Code wizardy is my thing. Not your typical developer guy, I do a little stand up on the side. Oh, and I like fast cars.

Nick Strom

Creative Dude & Content Magician

Chello, I'm Nick. Aside from creating all our awesome content, I'm either knee deep in gaming, cruising around on my Indian and have been known to eat 30 scoops of ice cream in one sitting

Tamra Steen

Numbers Gal

John Rachid

Developer & Big Brained Smarty Pants

Working on phenomenal solutions for all of your content delivery needs.
In my free time, I love attending live music, longboarding, and doing data science/machine learning research.